Product Design & Execution

Concept
Confidence

We start with an idea for a solution to a validated problem and determine whether it delivers customer outcomes in a way that is valuable and differentiated.

Rapidly create and trial digital product concepts to validate competitive problem-solution fit, pricing model, and/or servicing needs. Experiment with end-users and potential customers through light-weight prototyping (using no-code or low-code tools) that validates the Desirability and Viability assumptions crucial to justifying further investment.

Solution
Design

We start with a growth opportunity and deliver a validated proof-of-concept using the tools of production.

The goal of Solution Design is to research and validate the Desirability, Viability, Feasibility of a proposed digital solution. We lead and iterate through the design of the final solution, evaluating enabling technology options, assessing the organization’s ability to execute and scale the solution, all while testing it with prospective customers and users in order to ensure it can effectively respond to the growth opportunity.

Product
Realization

We start with a validated proof-of-concept and deliver a scalable solution to market.

The goal of Product Realization is to define and deliver the best possible solution to market for the identified growth opportunity. We take a validated proof-of-concept and work with your team, or one of our experienced agile software delivery partners, to deliver your software product through it’s release.

“They're not afraid to say, "Okay, this is what we've designed. Does it make sense in the market before we launch?" And then they have a whole protocol and process to get our consumers' perception of what we've built before we launch it.”

Lisa Schulte, COO, Oxbridge Health

“We must ensure every dollar we invest in our technology delivers a powerful return for our customers. We need to ask ourselves, are we making meaningful choices? Will this solution drive real value and outcomes? Sightglass has the ability to ask these questions and uncover answers that give us the confidence to move forward. That’s a powerful, powerful skill.”

Ted Nielsen, Chief Digital Officer, Viaphoton

"We don't have an internal team dedicated to diving deep into the user journeys of our next big features and doing the exploration necessary to execute a well-thought-out, yet simple, design. Sightglass has been able to help us outsource special projects so our internal development folks can keep doing what we have planned and speed up our product backlog. Having that capability and capacity has been really refreshing."

Sam Heck, Director, Product Delivery, ZenQMS