Market opportunity design, research & experience strategy
John applies his experience in cognitive psychology and human-centred design to craft “a-ha” moments that click with users.
Overseeing our experience design, brand collaboration, and experience strategy practice, John collaborates with clients to craft an informed vision, collect internal buy-in, and learn from iteration throughout delivery. His combined background at both product delivery services firms and in-house at enterprise software companies gives John a unique understanding of how to bring diverse groups of people together to achieve unified outcomes.
John co-founded the product design and strategy practice at Thoughtworks, managing over 60 design and technology consultants across the U.S. and Canada and delivering positive results for some of their most innovative clients. After growing the division into one of Thoughtworks’ most profitable, John became a leading Partner, working with private equity and funded start-up across the U.S., Canada, UK, EU, Australia, and China.
John joined Ultimate Software Group (now UKG), a Fortune 500 global company, where he led multiple business units, including Brand and Creative, Experience Design, Accessibility and Research, Global Strategy, and the UX Design Community. He led the software company’s first UltiPro suite redesign and created its enterprise design language system, which contributed to Ultimate Software achieving a $1-billion valuation in 2019. When Hellman & Friedman Partners acquired Ultimate Software and merged with Kronos Incorporated at a valuation of $3-billion, John oversaw bringing the two giants together through a new product brand strategy and integrated suite experience design delivered across products.
John earned his B.A. in Digital Media and International Studies from the University of Denver and an M.Sc. in Human-Computer Interaction from DePaul University.
Making simplicity is incredibly hard work.