Spotlight on: Marc De Pape, Principal Product Consultant

Marc first met future Sightglass founders John Jarosz, Matthew Tobiasz, and Patti Purcell at Thoughtworks, where he was a designer with a compulsion to understand why a particular strategic path was being taken. Now as part of the Sightglass Team, Marc is helping companies ensure that what they’re building will actually deliver a better customer experience and overall ROI.

Whitepaper: Win in the Workplace. Win in the Marketplace.

In this whitepaper, Sightglass Partner, Patti Purcell, observes that for businesses to win in the marketplace, they must first win in the workplace.

Seeing ahead by looking back

Just over a year ago, three friends—a product designer, a technologist, and a business strategist—joined forces to launch a different innovation consultancy.

Empowering a newly acquired start-up for enterprise innovation

When large enterprises need to accelerate growth and secure their market position, purchasing a promising start-up can be a pragmatic approach to expanding their product portfolio and broadening or deepening their capabilities.

Combining companies starts with aligning your people on the experience

For enterprise companies that make acquisition part of their growth strategy, a lack of team alignment creates an “us-versus-them” scenario that blocks innovation.

Dismantling silos and aligning teams in Enterprise Organizations

There are many pitfalls that companies fall into when multiple teams deliver on a broader vision.

The disruption is the experience

Technology doesn’t drive disruption. Experience does.

Outside-In perspective gives incoming CPO much-needed foresight

The role of Chief Product Officer can cover many core functions. It can include go-to-market strategy, but it can also include project and operational management and even feature decisions, design and analysis. Finding one person who is an expert within all of these areas is like finding the unicorn every start-up is trying to become.

An Employee Stack is the backbone of your Employee Experience

Take the same diligence you bring to your product experience to build a more practical and efficient employee experience.

An employee journey maps the route to improved employee experiences

Considerable time is spent on the customer journey, but what do we know of our employee journey?

Employee Experience design starts with making work easy

Since remote and hybrid working is not going to change, it’s time to revisit how we design employee experiences.  

Make DE&I less daunting

Implementing diversity, equity, and inclusion (DE&I) principles into your product and service experience, you bring more relevance to your end-users and create a more impactful and lasting emotional reaction that builds customer loyalty and additional useability. But it can also seem like a daunting exercise.  

Digital transformation:
fails and fixes

Digital transformations often feel lack-lustre – or fail outright – because the program only focused only on ways to digitize products, services, and processes. But you’re still left with the same conflicted relationships to customers.